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Please note: This page was originally written in English.請注意:此頁中,原本以英文書寫。
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Please note: This page was originally written in English.
The text has been translated using an online service such as Google or Babelfish.
The original post can be viewed here.
I write a lot of in-depth articles with techniques to get you more traffic to your web site and better search engine rankings.我寫了很多,在深入的文章與技術,以獲取更多的流量到您的網站和更好的搜索引擎排名。 I think sometimes I give so many tips in one article that a few may fall between the cracks, so every now and again I’ll try to give you a post about one specific thing to help you.我覺得有時候,我給這麼多的秘訣在一篇文章中指出,少數可能屬於之間的裂縫,所以每現在,我再次將盡力給你一個後約一個具體的事來幫助您。 Today’s focus will be “ Secret Link Juice Keyword Techniques “.今天的重點將是“ 秘密鏈接汁關鍵字技巧 ” 。 I was reminded of this when I saw the post我想起這當我看到後 The name game - Using keywords in URL filenames名稱的遊戲-使用關鍵字網址中的文件名 . 。
Keyword Basics for Newbies or Those Unfamiliar關鍵字基本為新手或那些陌生
If you’ve done a lot of SEO or keyword research work you can probably skip this section and move on to the next part.如果您已經做了很多工夫,徐或關鍵字研究工作,你也許可以跳過這一節和走向下的一部分。 I include it because when I was a newbie or not that good at SEO I hated it when articles assumed I knew all the “obvious” techniques.我需要包括,因為當我還是一個新手或不是善於徐i討厭它時,文章假設我知道所有的“明顯”的技巧。 This is not a new concept - I’ve written about it before.這是不是一個新概念-我寫它之前。 But if you read that article I just linked you’ll find that it may be more important than you previously thought.但如果你讀的文章,我只是聯繫你會發現它可能是更重要的比你以前的思想。 I their example they improved their ranking and moved up some 70-odd slots in SERP’s by doing this. i他們為榜樣,他們改善其排名並提出了一些七十多插槽在serp的這樣做。 It’sa pretty simple concept.這是相當簡單的概念。 As an example - if you want to sell usb flash drives, you should probably try to get the domain name “usbflashdrive.com” or some kind of variation on it.作為一個例子-如果你想出售U SB隨身碟,您應該可能爭取一個域名為“ u sbflashdrive.com”或某種形式的變化對。 They use the keywords also in the article and page names which become URL’s.他們使用的關鍵字,還表現在文章和網頁名稱成為URL的。 If you are completely brand new to SEO work and keyword research - I highly recommend you read this如果你是完全嶄新的徐工作和關鍵字研究-我強烈建議您閱讀這本 Keyword Primer 關鍵字底漆 . 。 No string attached, just click and read.沒有弦的重視,只需點擊和閱讀。
That’s the simple part.這是簡單的一部分。 Now I’m going to teach you how to go a bit farther.現在我要教你如何去有點遠。 You “might think you are using the right keywords” , but are you really?你“可能會認為您是使用正確的關鍵字” ,但你是真的嗎? Are you using the best keywords?您所使用的最好的關鍵字? The most searched keywords?最搜索的關鍵字? Are you using keywords there is the most competition for, or the least?您使用的關鍵詞有是最競爭,或至少? You should do some very simple keyword research to find out what keywords you should be targeting on your web site or blog.你應該做一些很簡單的關鍵字研究,以找出什麼樣的關鍵字,你的對象應是在自己的網站或博客。 You might even do this research before you buy your domain name and purchase a URL with the most searched for keywords.你甚至可能會做這項研究之前,您購買您的域名和購買的網址與最搜尋關鍵字。 This the basis for all SEO work on your web site or blog and training yourself to do it as if it were second nature.此基礎上為所有徐的工作在自己的網站或博客和訓練自己這樣做就好像它的第二性質。 There are many, many free and pay-for keyword research tools.有很多,很多免費和付費為關鍵字的研究工具。 I would get started with the free ones, and eventually pickup some of the paid ones as you need them (and can afford them).我想開始與自由,並最終回升的一些有償的,因為你需要他們(和可以負擔得起的) 。 We’ll tackle the paid keyword research tools in another post.我們會處理的付費關鍵字研究工具,在另一職位。
My top 5 Free Keyword Research Tools我最常見的5個免費關鍵字研究工具
Wordtracker Keyword Suggestion Tool wordtracker關鍵字建議工具
WordTracker’s free keyword tracking tool is pretty good. wordtracker的免費關鍵字跟踪工具是不錯。 Just enter the keywords you want to do research on and you get a list returned not only with best suggestions, but also with the amount of searches performed in the last month (the top 100 in fact).只要輸入關鍵字,你不想做研究和你得到的名單返回,不僅與最好的建議,但也與數額執行的搜索,在上個月(排名前100位,事實上) 。
Adwords Keyword Tool AdWords關鍵字工具
While the Adwords Keyword tool doesn’t give you an actual number, you do get to see how much suggested keywords were used in the last month vs. overall as an average.而AdWords關鍵字工具並不會給您提供一個實際的數目,你這樣做去,看看有多少建議的關鍵字用在上個月與作為一個整體的平均水平。 The other thing that’s nice is that you get a snapshot of what the advertiser competition is like, so you know how many others may be competing for the same words.其他的事情的尼斯的是,你得到的快照是什麼廣告客戶競爭是一樣,所以你知道有多少其他可能競爭同一個字。
Browse Keywords 瀏覽關鍵詞
This is a really cool tool because it visually shows the keyword suggestions.這是一個真的很酷的工具,因為它在視覺上顯示關鍵字建議。 You don’t get any numbers on how many searches though.您沒有獲得任何號碼,多少次搜索,雖然。
Keyword Research Tool 關鍵字研究工具
For some reason, when using Webmaster Toolkit’s free Keyword Research tool you get some phrases that I haven’t seen in the other ones.出於某種原因,當使用網站管理員工具包的免費關鍵字研究工具,你得到一些詞組,我還沒有看到,在其他的。 Phrases that seem to be more niche and sales related, like “1gb memory drive”, “1gb memory stick”, and “1gb usb flash drive”.詞組似乎更利基和銷售有關的,如“ 1GB記憶體驅動器” , “ 1GB記憶體加大棒” ,和“ 1 GB的USB閃存驅動器” 。 These are really handy variations that seem to be shopping type keyword searches people would perform.這些都是真正得心應手的變化似乎是購物中心類型的關鍵字搜尋人會表演。 Again - no numbers on how many searches any of these receives.再次-沒有號碼的多少搜索任何這些接收。
Good Keywords is a software download 好的關鍵字是一個軟件下載 program that you can install on your PC to do FREE keyword research.程序可以安裝在您的PC上做免費關鍵字研究。 That’s right - the software and doing research within it is completely FREE, this is a Freeware keyword research tool.說的權利-軟件和做研究,它是完全免費的,這是一個免費的關鍵字研究工具。 I highly recommend downloading and installing this software, it does not contain any additional programs or adware - this product is very well known by those doing SEO work.我高度推薦下載並安裝此軟件,它不包含任何額外的程序或廣告軟件-這個產品是非常著名的那些做徐的工作。
Now that you have some ideas of great keywords, when you are writing content for your site you can use these over and over again.現在,您已經有了一些想法非常的關鍵字,當你寫的內容為您的網站,您可以使用這些超過超過一次。 First you have the best keywords in your domain name.首先,您有最好的關鍵詞在您的網域名稱。 They you make sure that you use the keywords efficiently in your paths and URL’s.他們可以確保您使用的關鍵字,有效地在您的路徑和URL的。 What this means is, if you are using Wordpress for example and have Permalinks setup right, the title of your post(s) will become that URL, like a page or post titled “1GB Memory Stick Sale” would become usbflashdrive.com/1GB-Memory-Stick-Sale.這意味著,如果您正在使用的WordPress舉例來說,並已安裝永久性的權利,標題,您的帖子( )將成為該網址,就像一個網頁或郵政名為“ 1 GB的記憶棒出售”將成為usbflashdrive.com/1gb記憶棒的銷售。 So now the keywords that were in the title of your article (and will be the HTML title as well as the page content heading) will also be in the URL.因此,現時的關鍵字分別在標題中您的文章(將HTML標題以及網頁內容的標題)也將在該網址。 That’s why a better title for this page might have been “1GB Memory Stick Sale and Cheap Deals”.這就是為什麼更好的標題為這個網頁可能已“ 1 GB的記憶棒的銷售和廉價的交易” 。 See - now with the 2 additional keywords you are going to pick up even more oddball search keywords like “1GB cheap memory stick” or “deals memory stick sale” or something.見-現在與2個額外的關鍵詞你要拿起更o ddball搜索關鍵字如“ 1 G B的廉價的M emoryS tick”或“交易的M emoryS tick出售”或一些事。 Vary the keywords in your title, and also different ways in your article.不同的關鍵字,在您的標題,也以不同的方式在您的文章。 Do it without being spammy or tricky, just try different variations.這樣做沒有垃圾或棘手的,只是嘗試不同的變化。 Again - this is very basic stuff, but now for the…再次-這是很基本的東西,但現在為…
Secret Link Juice Keyword Techniques秘密鏈接汁關鍵字技術
OK - first off these aren’t really secret.確定-首先,這些都不是真正的秘密。 But I feel like they are because I don’t see very many web sites or blogs taking advantage of them at all.但我覺得好像他們是因為我沒有看到很多的網站或博客趁他們在所有。 I know they work, in fact they work well - and you should make them part of your daily posting routine every time you write content.我知道他們的工作,事實上,他們的工作,以及-你應該使他們的一部分,您的每日發布例行每一次你寫的內容。
Secret Keyword Technique #1: Images 秘密關鍵字技術# 1 :圖像
Now you’re probably pissed thinking “that’s not a secret at all!”.現在您可能pissed思想“的不是秘密,在所有! ” 。 Hold on big fella, wait a minute - I do have some techniques I use that you may not be aware of.對持有大fella ,且慢-我確有一些技術我使用,你可能不知道。 First and foremost - every blog and web site should have images.首要的-每一個博客和網站應該有圖像。 I am COMPLETELY guilty of NOT using images to my advantage on this blog.我完全承認不使用的圖像,我的優勢就這個博客。 I’m an idiot for not doing it nearly at all the first 6 months this blog was online.我是白痴,不這樣做,幾乎在所有的前6個月,這博客是網上。 In fact, the last few posts are the only ones on this entire site (so far) that use images at all.事實上,在過去數個職位是唯一對整個網站(到目前為止)表示,使用圖像在所有。
WHY you should use images : The most common answer to this question is because it makes people more interested. 為什麼您應該使用圖像 :最常見的這個問題的答案,就是因為它使人們更感興趣。 They stay longer, read more, look at more pages, and it even boosts your trust factor a bit with your audience (it makes you look more professional).他們逗留更長的時間,閱讀更多資訊,看看更多的頁面,甚至提高了您的信任的因素,有些與您的受眾(它使你顯得更加專業) 。 The REAL reason (for me) is because it is not only aesthetically pleasing, but it gives you one more way to use additional keywords on your page to get better search engine rankings!真正的原因(我)是因為它不僅是美觀,但它可以讓您多一個方法,可使用更多的關鍵字,在您的網頁上,以得到更好的搜索引擎排名!
WHAT to do with images: A 4 Step Process : 怎樣做與圖像: 4步驟 :
- FIND a good image. 找到一個好的形象。
- Use使用 Google Images Google圖片 , , Stock Xchng股票xchng , or visit ,或訪問 this comprehensive list of free stock photo sites這項綜合性的名單,風景, Photo免費網站 . 。
- NAME the image using the best keywords. 名稱的形象,使用最好的關鍵詞。
- Instead of file97a.gif name it 1gb-usb-flash-drive.gif而不是file97a.gif它命名為1 GB的- USB的閃光- drive.gif
- PLACE the images in a nice keyword-named folder. 地方的圖像在一個很好的關鍵字命名文件夾。
- groups your images in folders named with keywords, like usbflashdrive.com/flashdrives團體您的圖片在文件夾名為關鍵字,如usbflashdrive.com / flashdrives
- INSERT the image into your page or post. 插入圖片到您的網頁或POST 。
- you want to take full advantage of the alt tag for every image your insert.你想充分利用的Alt標記,每一個形象,您的插入。 If you don’t know HTML, it’s time you如果您不知道的HTML ,它的時間,你 learned about the image html tag據悉,有關圖像HTML標記 . 。 You’re going to add keywords and keyword phrases to the alt tag of the images you’re inserting like this (**see code snippet below)您要添加關鍵字和關鍵字的短語來的Alt標記的圖像插入您喜歡這個( **見代碼段下文)
Try to form a loose sentence that makes halfway sense using keywords and keyword phrases (don’t repeat) for the alt tag of every image your insert.嘗試形成一個鬆散的句子,使中途意識使用關鍵字和關鍵字詞組(不重複)的Alt標記,每一個形象,您的插入。
**code snippet **程式碼片段
img src=”/flashdrives/1gb-usb-flash-drive.gif” alt=”perfect deal on a usb flash memory stick cheap price”國際管理集團鋼骨混凝土= “ / flashdrives/1gb-usb-flash-drive.gif ”按Alt = “完美的處理對USB快閃記憶棒低廉的價格”
You may have been using alt tags for years, and YES - that helps your SEO and SERP’s (search engine result pages).您可能已被使用ALT標記多年,是-有利於您的徐和s erp的(搜索引擎結果頁面) 。 HOWEVER…history and lots of experience will show that using good keywords in multiple locations DRAMATICALLY INCREASES the results !不過…歷史和大量的經驗將表明,採用良好的關鍵字在多個地點, 極大地增加了結果 ! Having the keywords in the filename, directory name, and HTML code tags really helps!有關鍵字的文件名,目錄名稱,代碼和HTML標記真正幫助! In addition, there’s one more side-benefit I hadn’t even talked about yet: Google Images !此外,還有的一更多的副作用,有利於我沒有,甚至還談到: Google圖片 ! That’s right, Google Images has it’s own web crawler that does nothing but look for images.說的權利, Google圖片有自己的網頁檢索器,但這只不過是尋找圖像。 Of course images named with keywords and placed in keyword-named directories are going to be more relevant, and come up higher in search results than tens of thousands of others.當然圖像命名的關鍵字和放置在關鍵字命名的目錄將會更多的相關性,並拿出更高的在搜索結果中比成千上萬的其他人。 I have had many sites that ranked rather poorly in google search for certain keywords, but DOMINATED google image results !我有很多的網站排名不佳,而不是在Google搜索某些關鍵字,但佔主導地位的Google的形象,結果 ! I have one site right now where over half the traffic comes from google images.我有一個網站的權利,現在超過一半的交通來自Google圖片。 My biggest blogging mistake on this site was not using images to their full advantage in every single post.我最大的錯誤,博客關於這個站點是不使用的圖像,他們充分利用在每一個單一的工作地點。
Secret Keyword Technique #2: Links 秘密關鍵字技術# 2 :鏈接
Now you probably really think I’m stupid.現在你大概真的覺得我很愚蠢的。 Yes - links are a secret keyword technique.是的-鏈接是一個秘密的關鍵字技術。 WHY?為什麼? Because of the “title” tag.因為“標題”標記。 That’s right - the title tag.說的權利-標題標記。 First of all - I do this and it works .首先,所有-我做這工作。 Don’t believe me?不相信我? Some may feel that the jury is still out on this one, but I know for a fact when I started doing this to key important links it helped my sites a lot.有些人可能認為,陪審團仍然是列於這一個,但我知道一個事實,當我開始這樣做是為了關鍵的重要環節,它幫助我的網站很多。 The weight it carries is different with each search engine.重量進行不同的是,與各搜索引擎。 But with the number of crawlers and social search blog news aggregator headline sucking link harvesting crawlers out there - why not take advantage of all the keywords you can at all times?但隨著人數的抓取工具和社會搜索博客新聞聚合的標題乳豬鏈接收穫的搜尋器有-為什麼不利用的所有關鍵字,您可以在任何時候呢?
Again - you’re going to need to go into the HTML code, and you’re going to be adding a “title” attribute to your links, like in this example:再次-您將需要進入的H TML代碼,您將會加入一個“標題”屬性到您的鏈接一樣,在這方面的例子:
a href=”/cheap-flash-drive-sale-deals” title=”find a deal on a cheap usb flash memory drive 1GB and bigger” 1信息href = “ /廉價的閃存驅動器-出售-交易”標題= “找到一個就處理一個便宜的USB快閃記憶體驅動器1GB和更大的”
img src=”/flashdrives/1gb-usb-flash-drive.gif” alt=”perfect deal on a usb flash memory stick cheap price”國際管理集團鋼骨混凝土= “ / flashdrives/1gb-usb-flash-drive.gif ”按Alt = “完美的處理對USB快閃記憶棒低廉的價格”
See how that works?看看如何工程? As far as it’s function in the browser, it just creates a tooltip with that text when you move your mouse over the link.據它的功能在瀏覽器中,它只是創建一個工具提示與文本時,您將滑鼠移動到該鏈接。 But it makes the page that much more relevant for those keywords.但它使網頁更為相關,這些關鍵字。 Imagine all the words on a page and in the HTML code of a web page were people.想像所有的字句,在一個網頁上,並在HTML代碼的網頁的人。 Every word was one person, and they were all in the same room.每一個字是一個人,他們都是在同一個房間。 The words around a link say “that page is about usb flash drives”.字左右,一個鏈接說: “該網頁是關於USB閃存驅動器” 。 The link title words say “it sure is, they have a cheap price too”.鏈接稱謂詞說: “可以肯定的是,他們有一個低廉的價格過於” 。 The URL words say “this whole web site is about usb flash drives”, and the directory words say “well my folder has nothing but flash drive images”.網址的話說: “這整個網站是有關USB閃存驅動器” ,並且目錄的話說“ ,以及我的文件夾無關,但快閃磁碟機的圖片” 。 The image words say “my picture is about a 1GB flash drive”, and the link around that images says “yeah, but if you click it you’ll find a cheap 1GB drive”.形象的話說: “我的圖片是約1 GB閃存驅動器” ,並連結周圍的圖像說: “是啊,但如果你點擊它您可以找到一個便宜的1 GB的驅動器” 。
See the relevance?看到相關性? See how all the words, and links, and URL’s, and directory names, and image names, and link titles all become part of a relevant conversation?看看如何,所有的話,和連結,與網址的,和目錄的名稱,形象的姓名,職稱和聯繫,都成為一個組成部分,有關的談話呢? All the keywords in all the right places contribute as a whole to the end goal of bringing targeted traffic to the web site, and as much of it as possible.所有關鍵字在所有適當的地方貢獻,作為一個整體,其最終目的是實現有針對性的交通網站,並作為大部分是盡可能。 That’s the last thought I’ll leave you with.這是過去以為我會離開你。 It doesn’t matter if you get 1,000 people per day to your “usbflashdrive.com” web site unless all 1,000 people are actually looking to buy or for information on a “usb flash drive”.不要緊,如果你得到1000人,每天到您的“ usbflashdrive.com ”網站,除非所有1000人,其實是尋求購買或提供資料, “ USB閃存驅動器” 。 In fact - I’d much rather have 100 people searching for usb flash drives than 1,000 people not!事實上, -我寧願有1 00人尋找U SB閃存驅動器超過1 000人不是! I have had no problem making $100 a month on a web site with only 100 visitors per day when the traffic was highly targeted.我有沒有問題,使100元,一個月在一個網站上,只有100位訪客,每天當交通是有高度針對性的。 I have one web site that is now getting in excess of 10,000 visits per day, and I’m having trouble making $1 a day from it because they traffic is coming in from far too many keywords.我有一個網站,就是現在越來越在超過10000的訪問,每天,我無法使每天1美元的從它的交通,因為他們是未來在遙遠的關鍵字太多。 Which leads me to the final…這導致我到最後…
Secret Keyword Technique #3: Laser Targeting 秘密關鍵字技術# 3 :激光定位
Like we just talked about - you want to make sure you’ve done your homework.就像我們剛才談到了-你要確保在您完成您的功課。 Do some keyword research and find out how many people are looking for your product, service, or information.做一些關鍵字的研究,並找出究竟有多少人正在尋找您的產品,服務或資料。 Don’t paint your web site with a wide stroke brush, laser target your keywords down to a very fine niche - so 90% of the time your visitors will be staring at exactly what they were looking for from the very first click.不油漆您的網站,擁有廣泛中風刷子,激光打靶您的關鍵字下降到一個很好的利基-使9 0%的時間,您的訪客會凝望正是他們正在尋找工作十分重要,因此從第一次點擊。 Your visitors will be greatful for saving them time, and you will be very happy because you can easily make much larger amounts of money from very small amounts of traffic!您的訪客將非常感激為他們節省時間,你會很高興,因為您可以很容易地作出更大的財物,數額從非常少量的交通!
Do you have secret keyword techniques that have worked for you?你是否有秘密的關鍵字技術,已為您工作? Be sure to comment now and share them with all of us!一定要評論,現在並分享他們與我們所有人!



















December 8th, 2007 at 5:17 am 2007年12月8日在上午05時17分
Very good post.很好的職位。 I do have a question though.我有一個問題,雖然。 The method used in your Secret Keyword Technique #1 is one that I use in regular websites no problem.所採用的方法在您的秘密關鍵字技術# 1是一,我在經常使用的網站沒有問題。 I have recently started using WordPress, could you explain how you accomplish that in WordPress.我最近開始使用的WordPress ,你能不能解釋一下你如何完成這一在WordPress 。
I know how to change the download dir.我知道如何改變下載目錄。 but WP creates date format dirs inside it.但可濕性粉劑創建日期格式dirs內。
THX thx
December 8th, 2007 at 8:03 pm 2007年12月8日在下午8時03分
thanks for this post, very informative :) have a nice day :)感謝這個職位,內容非常翔實: )有一個很好的日子: )
December 11th, 2007 at 6:05 pm 2007年12月11日在下午6時05分
I assume you’re talking about this because you’re uploading your images using wordpress and the visual editor.我假設您談到這是因為您上傳您的圖像使用的WordPress和可視化編輯器。 Just manually FTP your images over and create the directories and images names yourself.只是手動的FTP您的圖片超過和創造的目錄和圖像自己的名字。 Write your post, and add in your image and link html codes in codeview.寫您的文章,並添加在您的圖片和連結, HTML代碼在codeview 。
December 18th, 2007 at 10:30 pm 2007年12月18日下午10時30分
Great post!偉大的郵政! I love seeing all the details.我愛看到的所有細節。 I remember reading other articles in the past that left big snippets of info out just like you mentioned.我記得讀其他物品,在過去留下的大片段的信息出來,就像你所提到的。 Having the whole picture in front of me is really helpful, as I’m sure it is for other readers.有全貌在我面前,實在是有幫助的,正如我敢肯定,這是其他以饗讀者。 Thanks again for the tips再次感謝您的提示
April 22nd, 2008 at 6:32 pm 2008年4月22日在下午6時32分
Finally a chance to check out some of your older posts.最後一個機會,看看您的一些舊帖子。
Good FREE tools….free is always good!良好的免費工具… … 。自由總是好事!
I’ve really got to figure out a way to use more images….my subject doesn’t really lend itself to it….我已經真正到了想出辦法來使用更多的圖片… … 。我的主題並不真正適合它的… … 。
good info…良好的信息…