Profitable Previous Posts in 2 Steps盈利先前的文章中2個步驟

Learn how to update previous posts to get more traffic and make more money than ever before! 了解如何更新先前的職位，以獲得更多的流量和賺更多的錢比以往任何時候都！ Make them more findable in search and get them re-indexed by the search crawlers for more visitors! 使他們更findable在搜索，並讓他們重新編制索引的搜尋器的搜尋更多的遊客！

Whether you use Wordpress, Joomla, Drupal, Mambo, PostNuke, or even Blogger to manage your site - we all have “previous posts”.無論您是否使用WordPress的， Joomla ， ，網站曼波， PostNuke的，甚至是Blogger管理您的網站-我們都“先前的文章” 。 The longer you have your blog and the more posts you write - the farther down that old content gets buried.時間越長你有博客和更多的職位你寫-在更遠了，舊的內容得到掩埋。 Yesterday’s post on昨天的文章 how to earn more money with adsense 如何掙更多的錢與AdSense talked about how to attract the highest paying adsense ads by using good keywords.談到如何吸引最高支付AdSense廣告，利用良好的關鍵字。 You will need to have good keywords on hand before you rework your previous posts.您將需要有良好的關鍵字之前，手頭上你返工您以前的職位。 You might want to visit my new您可能想要來訪問我的新 Keyword Research Cheat Sheet 關鍵字作弊研究資產負債表 before proceeding any further.然後再開展進一步的。

If you’re ready to go I’m going to rework one of my posts for you right now as an example so you can see how to make your previous posts more profitable.如果你已經準備好我要返工我的一個職位你現在作為一個例子，這樣您可以看到如何使您以前的職位更有利可圖。 I’m going to use a post that I wrote at the beginning of December:我將使用後，我寫在12月初： 30 Days of the Highest Pay Per Click of the Year 30天的最高每次點擊付費的年度 . 。 In most blogging software the title you write becomes the permalink or “pretty url” path.在大多數博客軟件的名稱你寫成為永久性或“相當網址”的道路。 The title “30 days of the highest pay per click per year” becomes “/2007/12/05/30-days-of-the-highest-pay-per-click-of-the-year”.標題“ 30天的最高每次點擊支付每年”變成“ / 2007/12/05/30-days-of-the-highest-pay-per-click-of-the-year ” 。 In that adsense article I told you about how important titles were.在這AdSense的文章我告訴你如何的重要書籍。 I pasted the URL of that page into google so you could see the result:俺貼的網址進入該網頁谷歌這樣您就可以看到結果：

See my post title became the linked title in the google result?看到我的帖子標題，成為聯繫中的標題谷歌結果如何呢？ This was the original first paragraph of that page:這是原來的第一款網頁：

If you have a blog, web site, online storefront, e-commerce site, forum, or any type of online affiliation that has to do with advertising - there is not a day to waste! 如果你有一個博客，網站，網上商店，電子商務網站，論壇，或任何類型的在線聯繫已做的廣告-有沒有一天浪費！ This is already the 5th day of December, which only leaves 26 more days left in this month! 這已經是第5天的12月，只留下26多天時間在這一個月！

See how in the google search result the description for that page is only the first 32 words (or the first sentence)?如何在谷歌搜索結果的描述該網頁僅僅是32字（或第一句） ？ I did a pretty poor job naming this page, and the description isn’t very good.我沒有一個相當不好的命名此網頁，並說明是不是很好。 But in just a minute or two I can change all that and give this page new life!但是，在短短的兩分鐘，我可以改變一切，給這個網頁的新生活！

The two most important things about any page, post, or article are what becomes the title and the description, because for most sites the greater percentage of visitors will come from search.這兩個最重要的事情對任何網頁，張貼，或文章是什麼變成的標題和描述，因為大多數網站的更大比例的訪問者來自搜索。 Your search result is an advertisement . 您的搜索結果是廣告。 Do you understand what I just said?你明白我剛才說的？ Think about it…your search result is to your web site what a yellow pages ad is to any brick and mortar business.想想看...您的搜索結果是你的網站什麼是黃頁廣告是任何磚和迫擊砲業務。 If you need a new dentist you go to the phonebook (or online phonebook if you’re like me!).如果你需要一個新的牙醫你去電話簿（或在線電話簿如果你和我一樣！ ） 。 What makes you call one dentist over another?是什麼讓你叫一另一牙醫？ Usually the one with the most information up front gets your call - don’t they?通常是一個最前端的信息得到了您的電話-這樣做不是嗎？ A plain old name and number would probably get less calls than a nice ad that says “free x-rays and first consultation” wouldn’t it?純舊名稱和數量可能會要求獲得比不到很好的廣告說“免費X射線和第一次協商”不是嗎？

You need to view your post title and first paragraph (especially the first 30-odd words) as an advertisement!您需要查看您的帖子標題和第一段（特別是頭30餘字）作為一個廣告！ The thing that’s tricky is that not only is the search result an ad enticing someone to click - but it serves a dual purpose.事情是棘手的是，不僅是搜索結果的廣告引誘他人點擊-但它的雙重目的。 You must pepper your title and first 30-odd word description with important keywords.您必須辣椒您的標題和前30餘字的描述具有重要的關鍵字。 This helps google decide how relevant you are to incoming searches. If you do a poor job of using relevant keywords in your title and introduction sentence YOU WILL COME UP POORLY IN SEARCH RESULTS!這有助於谷歌決定如何有關您收到的搜查。 如果你做不好使用相關的關鍵字，在您的標題和導言遊句子會出現不善在搜索結果中！

*Update* - after I wrote this post I read an article by Carrie Hill entitled “ *更新* -在我寫這本後我讀到一篇文章嘉莉希爾題為“ HTML title tag defines your SEO strategy HTML標題標記定義搜索引擎優化策略 that completely illustrates everything I just taught you.這完全說明了一切我只是教你。 You should read it.您應該閱讀。

Now that you understand how important the title and first sentence are - let’s go about changing them on my example page!現在，您知道如何重要的標題和第一句話是-讓我們去改變他們對我的例子頁面！ I use Wordpress - but you can do this in whatever blogging software you use too.我使用WordPress的-但是你可以做到這一點在任何博客軟件您使用過。 In Wordpress the Title you enter for a post or page becomes the URL in the permalink and this is called the slug .在WordPress的標題您輸入的某一職位或網頁網址成為永久性的，這被稱為蛞蝓 。

The slug is created automatically in Wordpress from the title you enter when the post is published (like in Drupal, Blogger, etc.).該彈是自動創建的WordPress的標題時，輸入後出版（如，網站的Blogger ，等等） 。 You certainly don’t want to change this at all - because your page is already indexed by search engines, people have bookmarked it, etc. Changing the “slug” would change the actual URL of the page and visitor’s that didn’t know the new URL would start getting 404 errors.您當然不希望改變這一在所有-因為您的網頁已編制索引的搜索引擎，人們書籤它，等等改變“塞”將改變實際的網址和網頁訪客的不知道新的網址將開始得到404錯誤。 The URL stays the same - but there’s no reason you can’t go back and edit your post and change the title.該網址保持不變-但我們沒有理由你不能回去和編輯您的文章，並更改名稱。 Won’t changing the title change the slug or the URL?將不改變所有權變更蛞蝓或網址是什麼？ No, that’s created from the title the first time you publish the article.不，那是創建的標題您第一次發表文章。 If you go back and edit the post and update the title the URL will remain the same.如果你回頭修改後和更新的網址名稱將保持不變。

So what does this mean?因此，這是什麼意思？ It means that you can essentially “ edit your own search engine listing ” by changing your title.這意味著，您可以基本上是“編輯您自己的搜索引擎列表 ”更改您的標題。 Once your page is re-indexed by the search engine it will have your new title.當您的網頁上重新編制索引的搜索引擎，將您的新名稱。 You can modify the description too by changing the first sentence or first 30-odd words on your page.您可以修改的描述也改變的第一句話或第一30餘字在您的網頁上。

My previous title “30 days of the highest Pay Per Click of the year” doesn’t have good keywords and it has 11 words in all.我以前的標題是“ 30天的最高每次點擊付費的一年”不具有良好的關鍵字，它有11個字在所有。 Over time (especially with this blog) I’ve learned that the best post titles are about 6 words or less - and they get the point across quickly.隨著時間的推移， （特別是與本博客）我已經學會，最好的文章標題是約600字或更少-他們獲得全國迅速點。 That post was about the fact that in December people pay more for keywords (in google AdWords) than any other time of the year.後約一個事實，即在12月的人支付更多的關鍵字（在谷歌的AdWords ）比其他任何時間的一年。 So in turn, the Adsense ads that are on your site are worth more money and you’re going to get paid more per click than any other month of the year.因此，反過來， AdSense廣告是在您的網站上都值得更多的錢，你會獲得更多的支付每次點擊比其他任何一個月的一年。 Now that you know that the title makes sense, but before I explained it you were probably wondering.現在，你知道，標題是有道理的，但在此之前我解釋，你可能不知道。 I’m going to rename this page “December Adsense Pays More”.我要重新命名此頁“ 12月的Adsense自付更多” 。 It’s got good keywords and it says it all in just four words.這是不錯的關鍵字，並說這一切在短短4個字。

Now we’re going to work on the description.現在，我們要工作的描述。

The first sentence of the page used to be:第一句的網頁使用的是：

“ If you have a blog, web site, online storefront, e-commerce forum, or any type of affiliation that has to do with advertising - there is not day waste! ” “如果你有一個博客，網站，網上商店，電子商務論壇，或任何類型的關係已經做的廣告-沒有一天浪費！ ”

I’m going to change it to:我打算將它更改為：

“ December Adsense pays more per click, learn how to PREPARE TO MAKE MORE MONEY during this time of year than all the other months combined! ” “ 12月的Adsense支付更高的每次點擊，了解如何準備賺更多的錢在每年的這個時候，比所有其他個月合併 ！ ”

In two easy steps I have:在兩個簡單的步驟，我已經：

• Modified my search result title改性我的搜索結果標題
• Modified my search result description改性我的搜索結果說明
• Gotten my page re-indexed in search得到我的網頁重新在搜索索引
• Re-pinged the blog engines with my upated page再pinged發動機的博客與我upated頁
• Attracted better adsense ads with better keywords吸引更好的AdSense廣告更好的關鍵字
• Position my page for better search placement我的網頁位置更好的搜索排名

Now doing this only took a few minutes, but sometimes while you’re in there (looking at an old post) you might also want to think about giving the page a quick once-over to determine if there isn’t something you couldn’t quickly change to make it better.現在，這樣做只花了幾分鐘時間，但有時當你在那裡（看舊的文章） ，你也可以想想該網頁提供快速一次以上以確定是否有不是你能'噸迅速改變使之變得更好。

Quick Post Updates to Consider更新後的快速審議

Monetize better : Do you have something that you could add to better monetize this page? 賺錢好 ：你的東西，你可能會增加，以更好地賺錢這個網頁嗎？ An affiliate product to recommend?子公司的產品推薦嗎？ Link to your hosting company?鏈接到您的託管公司？ An amazon book?亞馬遜的書嗎？ A new product from a Commission Junction vendor or eBay?一種新的產品是從委員會樞紐供應商或易趣？

Link to other posts : All the best blogs I read recommend others posts throughout. 鏈接到其他職位 ：所有最好的博客我讀到建議其他職位。 Just like this post, in the beginning I told you that you would need some good keywords, and I linked to a page that shows you how to get them.就像這個職位，在開始時我告訴你，你將需要一些良好的關鍵字，和我聯繫的一個網頁，該網頁將告訴您，如何讓他們。 You are your best advocate - don’t be throwing opportunities to keep people on your site away!您是您最佳的倡導者-不要被投擲的機會，使人民在您的網站上了！

Add an Update paragraph : How many times have you read a post about something and wondered “how are they doing with that now?” Especially posts that tell how much money someone has made or how much they like a certain product or feature. 購買更新款：記得有多少次在您閱讀後的事情，並想知道“他們是如何做的，現在？ ”特別是員額，告訴多少錢有人或有多少，他們像一個特定的產品或功能。 Updates can make all the difference in the world making old content new again!更新可以使所有的差異使世界舊內容新了！

Now that I’ve taught you how to make your previous posts more profitable what are you going to do about it?現在，我已經教你如何使您以前的職位更有利可圖你會怎樣做呢？ Depending on the amount of content you have - this is probably something that you should work at every day.根據數額的內容你-這或許是東西，你應該工作的每一天。 Organize yourself by setting both an amount of posts to edit and an exact time to get it done every day.組織制定自己既數額員額編輯和確切的時間來完成它每一天。 Put it on your calendar or set an alarm everyday!把它放在您的日曆或設定警報日常！ My biggest blogging mistake was not working on this earlier - because I have a lot of web sites and (now) a ton of content!! 我最大的博客錯誤是沒有對這一工作早-因為我有很多網站和（現在的）一噸的內容！

If you have a question or comments please comment now !如果您有問題或意見請發表評論了！ Also - if this method works for you, I expect you to come back to this page and comment about it so everyone can benefit!另外-如果這種方法對你，我希望您回過頭來此網頁和評論，使每個人都能受益！