Profitable Previous Posts in 2 Steps盈利先前的文章中2个步骤

Learn how to update previous posts to get more traffic and make more money than ever before! 了解如何更新先前的职位，以获得更多的流量和赚更多的钱比以往任何时候都！ Make them more findable in search and get them re-indexed by the search crawlers for more visitors! 使他们更findable在搜索，并让他们重新编制索引的搜寻器的搜寻更多的游客！

Whether you use Wordpress, Joomla, Drupal, Mambo, PostNuke, or even Blogger to manage your site - we all have “previous posts”.无论您是否使用WordPress的， Joomla ， ，网站曼波， PostNuke的，甚至是Blogger管理您的网站-我们都“先前的文章” 。 The longer you have your blog and the more posts you write - the farther down that old content gets buried.时间越长你有博客和更多的职位你写-在更远了，旧的内容得到掩埋。 Yesterday’s post on昨天的文章 how to earn more money with adsense 如何挣更多的钱与AdSense talked about how to attract the highest paying adsense ads by using good keywords.谈到如何吸引最高支付AdSense广告，利用良好的关键字。 You will need to have good keywords on hand before you rework your previous posts.您将需要有良好的关键字之前，手头上你返工您以前的职位。 You might want to visit my new您可能想要来访问我的新 Keyword Research Cheat Sheet 关键字作弊研究资产负债表 before proceeding any further.然后再开展进一步的。

If you’re ready to go I’m going to rework one of my posts for you right now as an example so you can see how to make your previous posts more profitable.如果你已经准备好我要返工我的一个职位你现在作为一个例子，这样您可以看到如何使您以前的职位更有利可图。 I’m going to use a post that I wrote at the beginning of December:我将使用后，我写在12月初： 30 Days of the Highest Pay Per Click of the Year 30天的最高每次点击付费的年度 . 。 In most blogging software the title you write becomes the permalink or “pretty url” path.在大多数博客软件的名称你写成为永久性或“相当网址”的道路。 The title “30 days of the highest pay per click per year” becomes “/2007/12/05/30-days-of-the-highest-pay-per-click-of-the-year”.标题“ 30天的最高每次点击支付每年”变成“ / 2007/12/05/30-days-of-the-highest-pay-per-click-of-the-year ” 。 In that adsense article I told you about how important titles were.在这AdSense的文章我告诉你如何的重要书籍。 I pasted the URL of that page into google so you could see the result:俺贴的网址进入该网页谷歌这样您就可以看到结果：

See my post title became the linked title in the google result?看到我的帖子标题，成为联系中的标题谷歌结果如何呢？ This was the original first paragraph of that page:这是原来的第一款网页：

If you have a blog, web site, online storefront, e-commerce site, forum, or any type of online affiliation that has to do with advertising - there is not a day to waste! 如果你有一个博客，网站，网上商店，电子商务网站，论坛，或任何类型的在线联系已做的广告-有没有一天浪费！ This is already the 5th day of December, which only leaves 26 more days left in this month! 这已经是第5天的12月，只留下26多天时间在这一个月！

See how in the google search result the description for that page is only the first 32 words (or the first sentence)?如何在谷歌搜索结果的描述该网页仅仅是32字（或第一句） ？ I did a pretty poor job naming this page, and the description isn’t very good.我没有一个相当不好的命名此网页，并说明是不是很好。 But in just a minute or two I can change all that and give this page new life!但是，在短短的两分钟，我可以改变一切，给这个网页的新生活！

The two most important things about any page, post, or article are what becomes the title and the description, because for most sites the greater percentage of visitors will come from search.这两个最重要的事情对任何网页，张贴，或文章是什么变成的标题和描述，因为大多数网站的更大比例的访问者来自搜索。 Your search result is an advertisement . 您的搜索结果是广告。 Do you understand what I just said?你明白我刚才说的？ Think about it…your search result is to your web site what a yellow pages ad is to any brick and mortar business.想想看...您的搜索结果是你的网站什么是黄页广告是任何砖和迫击炮业务。 If you need a new dentist you go to the phonebook (or online phonebook if you’re like me!).如果你需要一个新的牙医你去电话簿（或在线电话簿如果你和我一样！ ） 。 What makes you call one dentist over another?是什么让你叫一另一牙医？ Usually the one with the most information up front gets your call - don’t they?通常是一个最前端的信息得到了您的电话-这样做不是吗？ A plain old name and number would probably get less calls than a nice ad that says “free x-rays and first consultation” wouldn’t it?纯旧名称和数量可能会要求获得比不到很好的广告说“免费X射线和第一次协商”不是吗？

You need to view your post title and first paragraph (especially the first 30-odd words) as an advertisement!您需要查看您的帖子标题和第一段（特别是头30余字）作为一个广告！ The thing that’s tricky is that not only is the search result an ad enticing someone to click - but it serves a dual purpose.事情是棘手的是，不仅是搜索结果的广告引诱他人点击-但它的双重目的。 You must pepper your title and first 30-odd word description with important keywords.您必须辣椒您的标题和前30余字的描述具有重要的关键字。 This helps google decide how relevant you are to incoming searches. If you do a poor job of using relevant keywords in your title and introduction sentence YOU WILL COME UP POORLY IN SEARCH RESULTS!这有助于谷歌决定如何有关您收到的搜查。 如果你做不好使用相关的关键字，在您的标题和导言游句子会出现不善在搜索结果中！

*Update* - after I wrote this post I read an article by Carrie Hill entitled “ *更新* -在我写这本后我读到一篇文章嘉莉希尔题为“ HTML title tag defines your SEO strategy HTML标题标记定义搜索引擎优化策略 that completely illustrates everything I just taught you.这完全说明了一切我只是教你。 You should read it.您应该阅读。

Now that you understand how important the title and first sentence are - let’s go about changing them on my example page!现在，您知道如何重要的标题和第一句话是-让我们去改变他们对我的例子页面！ I use Wordpress - but you can do this in whatever blogging software you use too.我使用WordPress的-但是你可以做到这一点在任何博客软件您使用过。 In Wordpress the Title you enter for a post or page becomes the URL in the permalink and this is called the slug .在WordPress的标题您输入的某一职位或网页网址成为永久性的，这被称为蛞蝓 。

The slug is created automatically in Wordpress from the title you enter when the post is published (like in Drupal, Blogger, etc.).该弹是自动创建的WordPress的标题时，输入后出版（如，网站的Blogger ，等等） 。 You certainly don’t want to change this at all - because your page is already indexed by search engines, people have bookmarked it, etc. Changing the “slug” would change the actual URL of the page and visitor’s that didn’t know the new URL would start getting 404 errors.您当然不希望改变这一在所有-因为您的网页已编制索引的搜索引擎，人们书签它，等等改变“塞”将改变实际的网址和网页访客的不知道新的网址将开始得到404错误。 The URL stays the same - but there’s no reason you can’t go back and edit your post and change the title.该网址保持不变-但我们没有理由你不能回去和编辑您的文章，并更改名称。 Won’t changing the title change the slug or the URL?将不改变所有权变更蛞蝓或网址是什么？ No, that’s created from the title the first time you publish the article.不，那是创建的标题您第一次发表文章。 If you go back and edit the post and update the title the URL will remain the same.如果你回头修改后和更新的网址名称将保持不变。

So what does this mean?因此，这是什么意思？ It means that you can essentially “ edit your own search engine listing ” by changing your title.这意味着，您可以基本上是“编辑您自己的搜索引擎列表 ”更改您的标题。 Once your page is re-indexed by the search engine it will have your new title.当您的网页上重新编制索引的搜索引擎，将您的新名称。 You can modify the description too by changing the first sentence or first 30-odd words on your page.您可以修改的描述也改变的第一句话或第一30余字在您的网页上。

My previous title “30 days of the highest Pay Per Click of the year” doesn’t have good keywords and it has 11 words in all.我以前的标题是“ 30天的最高每次点击付费的一年”不具有良好的关键字，它有11个字在所有。 Over time (especially with this blog) I’ve learned that the best post titles are about 6 words or less - and they get the point across quickly.随着时间的推移， （特别是与本博客）我已经学会，最好的文章标题是约600字或更少-他们获得全国迅速点。 That post was about the fact that in December people pay more for keywords (in google AdWords) than any other time of the year.后约一个事实，即在12月的人支付更多的关键字（在谷歌的AdWords ）比其他任何时间的一年。 So in turn, the Adsense ads that are on your site are worth more money and you’re going to get paid more per click than any other month of the year.因此，反过来， AdSense广告是在您的网站上都值得更多的钱，你会获得更多的支付每次点击比其他任何一个月的一年。 Now that you know that the title makes sense, but before I explained it you were probably wondering.现在，你知道，标题是有道理的，但在此之前我解释，你可能不知道。 I’m going to rename this page “December Adsense Pays More”.我要重新命名此页“ 12月的Adsense自付更多” 。 It’s got good keywords and it says it all in just four words.这是不错的关键字，并说这一切在短短4个字。

Now we’re going to work on the description.现在，我们要工作的描述。

The first sentence of the page used to be:第一句的网页使用的是：

“ If you have a blog, web site, online storefront, e-commerce forum, or any type of affiliation that has to do with advertising - there is not day waste! ” “如果你有一个博客，网站，网上商店，电子商务论坛，或任何类型的关系已经做的广告-没有一天浪费！ ”

I’m going to change it to:我打算将它更改为：

“ December Adsense pays more per click, learn how to PREPARE TO MAKE MORE MONEY during this time of year than all the other months combined! ” “ 12月的Adsense支付更高的每次点击，了解如何准备赚更多的钱在每年的这个时候，比所有其他个月合并 ！ ”

In two easy steps I have:在两个简单的步骤，我已经：

• Modified my search result title改性我的搜索结果标题
• Modified my search result description改性我的搜索结果说明
• Gotten my page re-indexed in search得到我的网页重新在搜索索引
• Re-pinged the blog engines with my upated page再pinged发动机的博客与我upated页
• Attracted better adsense ads with better keywords吸引更好的AdSense广告更好的关键字
• Position my page for better search placement我的网页位置更好的搜索排名

Now doing this only took a few minutes, but sometimes while you’re in there (looking at an old post) you might also want to think about giving the page a quick once-over to determine if there isn’t something you couldn’t quickly change to make it better.现在，这样做只花了几分钟时间，但有时当你在那里（看旧的文章） ，你也可以想想该网页提供快速一次以上以确定是否有不是你能'吨迅速改变使之变得更好。

Quick Post Updates to Consider更新后的快速审议

Monetize better : Do you have something that you could add to better monetize this page? 赚钱好 ：你的东西，你可能会增加，以更好地赚钱这个网页吗？ An affiliate product to recommend?子公司的产品推荐吗？ Link to your hosting company?链接到您的托管公司？ An amazon book?亚马逊的书吗？ A new product from a Commission Junction vendor or eBay?一种新的产品是从委员会枢纽供应商或易趣？

Link to other posts : All the best blogs I read recommend others posts throughout. 链接到其他职位 ：所有最好的博客我读到建议其他职位。 Just like this post, in the beginning I told you that you would need some good keywords, and I linked to a page that shows you how to get them.就像这个职位，在开始时我告诉你，你将需要一些良好的关键字，和我联系的一个网页，该网页将告诉您，如何让他们。 You are your best advocate - don’t be throwing opportunities to keep people on your site away!您是您最佳的倡导者-不要被投掷的机会，使人民在您的网站上了！

Add an Update paragraph : How many times have you read a post about something and wondered “how are they doing with that now?” Especially posts that tell how much money someone has made or how much they like a certain product or feature. 购买更新款：记得有多少次在您阅读后的事情，并想知道“他们是如何做的，现在？ ”特别是员额，告诉多少钱有人或有多少，他们像一个特定的产品或功能。 Updates can make all the difference in the world making old content new again!更新可以使所有的差异使世界旧内容新了！

Now that I’ve taught you how to make your previous posts more profitable what are you going to do about it?现在，我已经教你如何使您以前的职位更有利可图你会怎样做呢？ Depending on the amount of content you have - this is probably something that you should work at every day.根据数额的内容你-这或许是东西，你应该工作的每一天。 Organize yourself by setting both an amount of posts to edit and an exact time to get it done every day.组织制定自己既数额员额编辑和确切的时间来完成它每一天。 Put it on your calendar or set an alarm everyday!把它放在您的日历或设定警报日常！ My biggest blogging mistake was not working on this earlier - because I have a lot of web sites and (now) a ton of content!! 我最大的博客错误是没有对这一工作早-因为我有很多网站和（现在的）一吨的内容！

If you have a question or comments please comment now !如果您有问题或意见请发表评论了！ Also - if this method works for you, I expect you to come back to this page and comment about it so everyone can benefit!另外-如果这种方法对你，我希望您回过头来此网页和评论，使每个人都能受益！