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Home » Different Blogs - Different Monetization Strategies »不同的博客-不同的货币战略



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Please note: This page was originally written in English.请注意:此网页最初是用英文写的。

The original post can be viewed原来的文章可被视为 here这里 .

Please note: This page was originally written in English.

The text has been translated using an online service such as Google or Babelfish.

The original post can be viewed here.


Blogs with different types of content and visitors required different monetization strategies. 博客与不同类型的内容和游客需要不同的货币战略。

I read a lot of blogs that talk about “I made money with this or that…”, but they don’t talk a lot about the type of site usually.我读了很多博客谈“我的钱,这个或那个... ” ,但他们不谈论了很多类型的网站通常。 I also read posts stating “I can’t make anything with “X” affiliate” as well.我还阅读职位说明: “我不能做任何事情的” X “的子公司”以及。 I often see the wrong type of monetization of certain blogs and I felt it was time to point out what IMHO works better.我经常看到的错误类型的货币某些博客和我觉得现在是时候指出IMHO什么更好的作品。

First Monetizaton Rule : 第一Monetizaton规则:
Sign up for EVERY affiliate program you come accross.注册每一个联属计划您遇到。 Just because you don’t have a use for it today - doesn’t mean you won’t tomorrow.只是因为你没有使用的今天-并不意味着你不会的明天。 I EVENTUALLY use every affiliate account I ever sign up for.我最终利用每一个子公司的帐户我从未注册。

Examples of Affiliates to Sign Up for实例关联注册

PPC Text Ads:每次点击付费文字广告:

Google Adsense谷歌的Adsense (I use heavily) (我用重)
AdBrite (I use on specific sites) (我用的特定网站)

Contextual Ads:与内容相关的广告:

Clicksor (I no longer use) (我不再使用)
Kontera (I no longer use) (我不再使用)
Infolinks (I now exclusively use) Infolinks (我现在只使用)

Affiliate Links, Ads, Offers, and Banners:关联链接,广告,优惠和横幅:

Commission Junction联合委员会 (I use a LOT) (我用了很多)
Amazon亚马逊 (I use a LOT) (我用了很多)
Clickbank (I use for a few things) (我用的几件事)
eBay Partner Network易趣合作伙伴网络 (I use a LOT) (我用了很多)
Pepperjam Network Pepperjam网络 (I use quite a bit) (我用了不少)
LinkShare LinkShare的 (I use on many sites) (我使用的许多网站)
ShareASale (I use on specific sites) (我用的特定网站)
NeverBlue Ads NeverBlue广告 (just starting to use) (刚开始使用)

These are just examples of course, and I belong the hundreds and hundreds of affiliate programs enabling me to (literally) promote just about anything I want in any niche.这些例子说明,当然,我所属的几百的联盟计划使我能够(字面)促进公正任何事情我想在任何位置。 Every time you sign up for an affiliate program - you get new options.每当你注册一个子公司计划-你的新选择。 The merchants for that affiliate may work well for some blogs or web sites you own, but not for others.商家为下属的工作以及可能对某些博客或网站上,您自己,而不是别人。

Types and Amount of Traffic determine Blog Profit类型和交通量的确定利润的博客

Too often I see odd monetization.常常我看到奇怪的货币。 The one that’s been overutilized in my opinion in year’s past were the Chitika Ads people placed on blogs.一,被过度在我看来,在今年过去的Chitika广告人放在博客。 They don’t have the same types of ads any more (they’ve gotten better), but they used to have the “mini-mall” type of widget that displayed iPods, digital cameras, flat screen monitors - you remember the ones.他们没有同类型的广告更多的(他们已经好转) ,但他们使用的“小商场”之类的精灵,显示的iPod ,数码相机,纯平显示器-你还记得那些。 I would see these on everything from blogs about making money online to politics and cooking.我想看到这些,从博客赚钱在线政治和做饭。 I think the odds of someone reading about wordpress plugins or how to roast a chicken seeing an ad for a Canon Sureshot, clicking on it, and buying it impulsively are pretty darn low.我认为可能性有人阅读WordPress的插件或如何烤一只鸡看到的广告佳能Sureshot ,点击它,并购买冲动很织补低。

Try to understand the traffic you have on a blog, the type of reader, what they’re looking for, how long they will stay, and their likeliness to click on ads.试图了解交通你对博客,类型的读者,自己在寻找什么,多久会留下来,和他们的可能性点击广告。 Analyzing my blog traffic, I have specific types of visitors I market to…我的博客分析交通,我有特定类型的游客市场,我...

Types of Blog Visitors博客类型的访客

  1. Pop Traffic : These are visitors that search for things like jokes, flash games, celebrity gossip, pics and videos, music, song lyrics, freebies, ringtones, etc. They don’t stay long, the click through rates are low, but this is the type of traffic to market offers through 弹出交通:这些都是游客寻找像笑话, Flash游戏,名人八卦,图片,视频,音乐,歌词,赠品,铃声,等他们不留长,通过点击率很低,但是这类的交通市场提供了通过 MaxBounty . It’s also good for using Adsense and contextual links through Infolinks.这也是良好的使用AdSense和上下文链接通过Infolinks 。 Sometimes you can use a product widget, but affiliate product links don’t usually work well here.有时候,你可以使用一个产品部件,但子公司产品链接通常不会在这里工作。 Pop traffic visitors aren’t very loyal and they are a bit less educated (usually).访客弹出交通不是很忠诚和他们有点受教育较少(通常) 。
  2. Geek Traffic : These are visitors that use Firefox, Linux, and the web and gadgets a lot. 怪胎交通 :这是访问者使用Firefox , Linux ,以及网络和工具了很多东西。 They are pretty blind to normal ads on web pages, so it’s better to review something and then follow it up with affiliate links to that product or service.他们是相当盲目的正常广告的网页上,所以它能够更好地审查的东西,然后采取后续行动与子公司的联系该产品或服务。 You won’t fool them with stupid offers, and contextual links aren’t worth bothering with.你不会欺骗他们愚蠢的优惠,和上下文链接是不值得的困扰。 Using adsense can go either way.使用AdSense可以去任何方式。 I’ve found that eBay auctions, Amazon products, and Commission Junction merchants can work well.我发现, eBay拍卖,亚马逊的产品,和委员会联合商家可以工作。 Geeks have money, and if your content is good they will come back over and over again.极客的钱,如果您的内容是好的,他们会回来一遍又一遍。
  3. Male of Female traffic : This applies to specific sites like a sports blog (male), a handbag or fashion site (female), or blogs that appeal to a particula demographic. 男的女交通 :这适用于特定的网站,如体育博客(男) ,一个手提包或时尚网站(女) ,或博客吸引particula人口。 Cater to that demographic like no tomorrow and you will do well.迎合人口像没有明天你会做得很好。 This is pretty easy to figure out - men don’t buy cosmetics and women (typically) aren’t interested in the latest Xbox game.这是很容易找出-男人不买化妆品和妇女(通常)不感兴趣,在最新的X box游戏机。 Women like long detailed explanations, men like quick descriptions with pictures.像妇女长期详细的解释,男性喜欢快速的图片说明。 Both can be impulsive and be conscious of the income and education level of your traffic.这可以是冲动和意识的收入和教育水平的流量。 This will determine whether MaxBounty offers or contextual ads will work well, and what types of affiliate merchants you can promote best.这将确定是否MaxBounty优惠或与内容相关的广告将工作很好,什么类型的子公司商家可以促进最佳。
  4. Lifestyle or Research traffic : These are people looking for specific things, like health info, product reviews, tutorials, parts of some kind, research for a house or car, or even information about careers, sexuality, or education. 生活方式或研究交通 :这些人寻找具体的事情,如健康信息,产品评论,教程,部分某种研究的一所房子或汽车,甚至是信息事业,性行为,或教育。 Again - cater to the visitor paying careful attention to their demographic.同样-迎合游客仔细注意其人口。 If you’re good at this you can provide relevant affiliate offers, products, or ads that convert well because it looks more like you are providing a service than “selling” someone.如果您在这个好,您可以提供相关的子公司提供,产品或广告,顺利完成转换,因为它看起来更像您所提供的服务不是“销售”有人。

These of course aren’t the only types of traffic, it’s just a quick way to explain some of the types of traffic I get on some of my blogs.这些当然不是唯一的类型的交通,它只是一个快速的方法来解释一些类型的交通我对我的一些博客。

Different Ways to Monetize the Same Offer不同的方式来赚钱的同时提供

I usually use different affiliate programs for different things.我通常使用不同的联盟计划为不同的事情。 Amazon, Commission Junction, and eBay are great for gadgets, computer type things, home entertainment products and such…but sometimes I can use an offer from MaxBounty (an affiliate program I normally reserve for “Pop” traffic) across multiple blogs with different content and visitors.亚马逊委员会枢纽,和eBay都是伟大的工具,计算机类型外,家庭娱乐产品等...但有时我可以使用提供从MaxBounty (子公司计划我通常储备的“流行”交通)多个博客不同的内容和游客的需要。 I just have to modify the way that I present it.我只是需要修改的方式,我目前它。

I’ll give you an example.我给你一个例子。 Today I logged in to今天,我登录到 MaxBounty to find a great new offer from Blockbuster.找到一个新的伟大提供从百视达。

Here’s the screenshot:以下是截图:
最高奖金为榜样

This is a pretty good offer!这是一个非常好的提议! Blockbuster is aggresively trying to get new customers to catch up to Netflix, and they’re paying $44.00 for each signup you refer to them currently.重磅炸弹是aggresively试图获得新的客户赶上Netflix的,他们支付四十四点〇 〇美元为每个注册你提到目前他们。 That’sa massive payout per sale.这是一个大规模的分红每出售。 In addition to that - people who signup get the first month for half off - only $9.99 to join!此外-人谁获得注册的第一个月的一半了-只有9. 99美元加入! I can market this offer many different ways.我可以市场提供了许多不同的方式。 On a joke site, I might just use a banner for the pop traffic.在一个笑话网站,我可以只使用一面旗帜的弹出流量。 On the geek blog I’d write a review comparing it to Netflix.论怪胎博客我写了审查比较,以Netflix的。 You could write a movie review or review of a DVD or Blu-Ray player and use the offer.你可以写一部电影审查或审查DVD或蓝光播放器和使用提供。 I could put a text link to it in my sidebar on any blog.我可以把文字连结在我的栏的任何博客。 I could use it in a stripe ad accross the top of any blog.我可以利用它在整个广告条纹上方的任何博客。 I could use a 125 graphic ad on any blog.我可以使用125图形广告的任何博客。 This exact same offer could work 100x better on any given blog if you present it right for the demographic and type of traffic you get.这相同提供100倍可以更好地工作在任何特定的博客如果你本是正确的人口和类型的交通你。

In future posts I’ll go into depth more about how about specific merchants and how to manage ads more effectively in your blog.在今后的职位我去到更深入的关于如何具体的商家和如何管理的广告更有效地在您的博客。 I hope that this infomation at least points you in the right direction to better monetize your blog based on the type of traffic it gets!我希望这方面的资料,至少点你在正确的方向,以更好地赚钱您的博客的基础上的交通类型得到它!


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10 Responses to “Different Blogs - Different Monetization Strategies” 10个反应“不同的博客-不同的货币策略”

  1. Roger 罗杰 Has the following to say...有下列说...

    “Different Blogs - Different Monetization Strategies”. “不同的博客-不同的货币策略” 。 True.正确的。 Example, creating payday loan advance articles for a mortgage related offer will result in extremely poor conversions since the traffic is not targeted or qualified for the solution being promoted.例如,创造发薪日贷款的提前条款有关的提供按揭贷款将导致极端贫困的转换,因为交通不是针对或合格的解决方案正在推动。

    Rogers last blog post..罗杰斯最后的博客帖子.. MARQUE品牌

  2. Olivier @ brainwave meditation 奥利维@脑波冥想 Has the following to say...有下列说...

    Those are really interesting observations.这些都是非常有趣的意见。 I have long been waiting to be able to put this kind of diversification to work.我一直在等待能够把这种多样化的工作。 Unfortunatelly, one first needs a lot of traffic before one can start testing and the muh needed split testing. Unfortunatelly ,一个首先需要大量的交通之前就可以开始测试和木需要分割测试。 Well, One day I’ll get there.那么,有一天我会去。

    Olivier @ brainwave meditations last blog post..奥利维@脑波冥想最后的博客帖子.. 5 Tips to get the most out of your brainwave meditation session. 5个窍门,最大限度地发挥你的脑电波冥想会议。

  3. Chris 克里斯 Has the following to say...有下列说...

    Garr, I absolutely hate InfoLinks type advertising. Garr ,我绝对仇恨InfoLinks类型的广告。 I just can’t justify doing things like that to my site visitors, at least if I’m interested in keeping them.我不能做的理由一样,我的网站访问者,至少如果我感兴趣,使他们。

    Other than that, great suggestions and knowing thy audience is the ‘key’ secret to success on any niche.除此之外,巨大的建议,并了解你的观众是'关键'的成功秘诀在任何位置。 Forget getting traffic, that will come with time and practice, but knowing your visitors and why they are there…now that’s the gold mine.忘记获得流量,这将随着时间的推移和实践,但知道您的访问者,他们为什么有...现在这是金矿。

  4. Chris at prepaid cell phones guide 克里斯在预付费手机指南 Has the following to say...有下列说...

    Hi JT.日本烟草公司,您好。 Informative post.翔实的职务。 Two questions.两个问题。 Are you still using infolinks and do you find they pay/convert better that kontera?你仍在使用infolinks和你找到他们支付/转换更好kontera ?

  5. admin 管理员 Has the following to say...有下列说...

    @Chris - yes I use infolinks, and they (so far) are converting and paying better than Kontera… @克里斯-是我使用i nfolinks,他们(迄今)的转换和支付优于K ontera. .. = ) ]

  6. Juan H Has the following to say... 胡安H有下列说...

    I cam across your post and I am trying to figure out the best way to add amazon products into my wordpress blog and not too sure what to do.本人在您的凸轮后,我试图找出最好的方法添加亚马逊产品进入我国WordPress的博客,也不太清楚该怎么做。 anyone have any insight on what to do, should i add text links and write a review or what seems to work.任何人有任何了解做什么,我要添加文本链接和撰写评论或什么似乎工作。

    Thanks谢谢

  7. admin 管理员 Has the following to say...有下列说...

    @Juan H - There are hundreds of ways to do this. @胡安H -有数以百计的方法可以做到这一点。 Amazon associates provides you with 2 easy ones, an image or text link.亚马逊同伙为您提供2容易的,一个图像或文字链接。 There are free Wordpress plugins to make your life easier as well.有免费的WordPress的插件,使您的生活更轻松的。 Any time I search for plugins, I check out the latest compatibility list to see what’s available and up to date.任何时候,搜索插件,我检查了最新的兼容性列表,看看有什么可以和最新的。 To do that just google something like “wordpress 2.6 compatibility” and the first result is usually the list为了做到这一点只是谷歌的东西,如“ WordPress的2.6兼容性”和第一个结果通常是清单 like this one这样一 .

    You’ll see there’s 2 listed,你会看到有2列, Amazon Machine Tags标记机器亚马逊 (which I use), and (我使用) ,以及 AVH Amazon洪堡亚马逊 - which really isn’t for posts like you want. -这确实是个不喜欢你想要的。

    Hope that helps!希望帮助! =

  8. Juan H Has the following to say... 胡安H有下列说...

    thanks i will take a look at the Amazon Machine Tags plugin.感谢我会看看亚马逊机标签插件。 When you do a post around an amazon do you generally add an image with the affiliate link then write a general review and then add a text link at the bottom of the post that goes to amazon too?当您执行后围绕着亚马逊,你通常添加图片与子公司的联系然后写一般性审查,然后添加文本链接底部的帖子去亚马逊吗? thanks for any help感谢任何帮助

  9. admin 管理员 Has the following to say...有下列说...

    @Juan H - generally I either put an image (non-linked) at the beginning of the post or no image at all - and then after or within the review I place eBay auctions and / or Amazon items. @胡安H -一般来说,我可以把图像(非投资相连)开始时的职位或没有在所有的形象-然后后或在审查我把e B ay拍卖和/或亚马逊项目。 I usually promote eBay as the used option and Amazon as the new option.我通常促进易趣的使用办法和亚马逊的新选择。 Read this page about how I use the此网页阅读有关如何使用 BayRSS Wordpress eBay Affiliate plugin BayRSS WordPress的易趣联盟插件 to add auctions to Wordpress posts.新增拍卖WordPress的职位。 View my查看我的 Smorgasbord瑞典自助餐式 web site to see examples of how I do this to consistently generate income (new post today!).网站上看到的例子我如何做到这一点,始终创收(今日新职位! ) 。

  10. Juan H Has the following to say... 胡安H有下列说...

    thanks alot, i will check it out.多谢,我会检查出来。 i really enjoy the depth of information you have on your site.我很喜欢深度的信息您在您的网站上。

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